Forward-thinking companies know community involvement differentiates them and embed it into their core values. Consumers more than ever hold companies to a higher standard; they expect businesses to not just make a profit, but to also operate responsibly to address social and environmental issues.
Companies that give back to the community can improve their brand and reputation, and naturally earn trust and respect from their community. Companies that incorporate corporate social responsibility (CSR) in their business plans also distinguish themselves from their competitors and see other major benefits, such as:
- Better relationships. Engaging in social responsibility can help you connect with your customers in new ways. A strong CSR framework is key to building and maintaining trust between companies and their clients. Making genuine connections with your customers can also help you find ways to get involved and give back.
- Employee engagement. Providing an outlet for employees to give back is important for morale, and builds a collaborative and inspired team. Employees respect employers committed to giving back to the community, and being given the opportunity to give back provides employees a better sense of personal and professional fulfillment.
- It’s a win-win. CSR is an undeniable way for companies to benefit themselves while also benefiting society. Ethical business activities can generate positive publicity, attract investors, enhance a company’s influence, win new business, and increase customer retention.
We love incorporating givebacks when we are developing exciting, customized team building programs for our clients. We have a variety of fun and rewarding givebacks and while we may not be able to save the world, we can brighten someone’s day and so much more. Speaking of saving the world, we’re very excited to unveil our newest team building program, Superhero Academy: Find the Superhero in You.
Test your accuracy with the Green Arrow archery challenge, flex your muscles with the Hulk Smash strength challenge, or show off your hustle with The Flash’s speed challenge. With a variety of fun superhero challenges, we can help identify what your team’s super powers are and help you give back to the community in a meaningful way.